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By physician referral or invitation only

Information Retrieval with Search Engines and Chatbots

The study is designed to investigate how people find and learn information using digital search systems. With the World Wide Web and other digital tools, tons of information is placed at the tips of our fingers. For many years, search engines were the predominant tool for information retrieval on the web. However, recent developments in artificial intelligence (AI) have resulted in increasing use of AI chatbots to find and learn information. This study compares how users interact with search engines and chatbots to find and learn information to better understand the cognitive processes involved in digital search and how these systems support learning.

Age & Gender

  • 18 years ~ 35 years
  • Male, Female, Gender Inclusive

Contact the Team

Location

Thank you for your interest, but this study is recruiting by invitation only.

North Carolina (Statewide)

Additional Study Information

Principal Investigator

Peter Gordon
Psychology and Neuroscience

Study Type

Behavioral or Social
Observational

Study Topics

Behavior
Healthy Volunteer or General Population
UNC Students (undergrad, grad, professional)

IRB Number

25-1465

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