This study looks at how artificial intelligence (AI) can be used to help small businesses create communication plans and business strategies. AI-generated examples will be shared with a focus group of local business owners. The purpose is to learn how useful and clear these tools are, and to see if they can support entrepreneurs in starting or growing their businesses.
Thank you for your interest, but this study is recruiting by invitation only.
North Carolina (Statewide)
Helbragga Graubman
Hussman School of Journalism and Media
Behavioral or Social
Observational
Opinions and Perceptions
25-2215
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