With the legalization of betting in many U.S. states over the last five years, sports betting company sponsorships are becoming commonplace, partnering with entities (i.e., leagues, teams, athletes) to promote their products, in a historically taboo/illegal market. Prominent partnerships exist between the NFL and sport betting companies DraftKings, FanDuel, Caesar's, and BetMGM. Similarly, the NBA has partnerships with DraftKings and FanDuel. At the team level, FanDuel, currently is in partnership with the more than 21 teams across the NFL, NBA, WNBA, MLS, and MLB (FanDuel, 2024). Additionally, numerous professional athletes (both active and former) have signed endorsement deals with major sport betting/gaming companies (e.g., NBA's LeBron James and DraftKings; NFL's Travis and Jason Kelce and PrizePicks). The purpose of this study is to examine differences in fans' attitudes toward the perceived fit of sport betting sponsorship of various sport entities by college-aged individuals.

The purpose of this study is to examine how people perceive various alcohol products. This will better our understanding of consumer perceptions of alcohol products.

The study is designed to investigate how people find and learn information using digital search systems. With the World Wide Web and other digital tools, tons of information is placed at the tips of our fingers. For many years, search engines were the predominant tool for information retrieval on the web. However, recent developments in artificial intelligence (AI) have resulted in increasing use of AI chatbots to find and learn information. This study compares how users interact with search engines and chatbots to find and learn information to better understand the cognitive processes involved in digital search and how these systems support learning.

Our study focuses on finding potential cases of Perinatal Depression amongst women in Za'atari Refugee Camp for Syrian refugees in Jordan. We created a paper survey that took questions from the Edinburgh Perinatal Depression Scale, the official questionnaire for assessing individuals for symptoms of this mental condition, and plan to give copies of the survey to patients at the Women and Girls Comprehensive Centre run by the Jordan Health Aid Society (JHASi). We are conducting this study because, while JHASi has information on some mental health conditions in Za'atari, they have no data on Perinatal Depression. According to this research, it seems many women are exposed to situations that could result in them developing Perinatal Depression. By assessing the women in the clinic for symptoms of this condition, our study will help fill this gap in JHASi's data and allow the organization to create new mental health support systems.

The purpose of this research study is to learn how people's experiences at work relate to their health.

This study seeks to build novel understanding of the household-level impacts of extreme weather events (like flash floods) on motor vehicle ownership and travel patterns.

the purpose of this study is to understand how consumers perceive the algorithmically based, personalization driven sportsbook app experience

The purpose of this study is to explore the associations of mental health symptoms on athlete response to injury. This will help athletic trainers, who predominantly deal with athlete injuries, treat the emotional aspect of injuries. It will also help improve how athletic trainers identify athletes at risk for a negative response to injury.

Trying to figure out what we're doing with FMIGS assessment tools and do they work

We are studying how exposure to a natural disaster, the 2004 Indian Ocean Tsunami, affects population health over time. For fifteen years we have been interviewing a group of people who were part of a government survey before the tsunami, in 2004. Our goal is to understand the evolution of well-being after a disaster and how government and private assistance programs affect people.